Announcing the ban today on World No Tobacco Day, Health Minister Daniel Andrews also launched new data showing smoking rates among Victorian teenagers had halved since 2002.
“The Brumby Government has a long history of successful tobacco reforms, which are reducing the impact of tobacco-related harm particularly among children,” Mr Andrews said.
“Even though smoking rates among teenagers are falling, we are continuing to take action by banning the sale of fruit flavoured cigarettes in Victoria.”
Mr Andrews said research has found that fruit and confectionary flavoured cigarettes were particularly appealing to young females.
“Research by Cancer Council Victoria shows that 40 per cent of 16-17 year olds females agree that lolly or fruit flavoured cigarettes made them curious to try them, and one third of males indicated the products would tempt them to try cigarettes,” he said.
Ream more »